Stay true to your moves.

Every great moment starts with movement – the decision to push forward, to evolve, and to bring out the best in yourself. Success isn’t about being perfect; it’s about taking steps, learning, and constantly improving. Those who embrace this mindset don’t just stay in the game – they redefine it.

Kia & LEC: Powering bold moves.

Kia stands for movement, innovation, and the courage to push boundaries – just like you. With progressive technology and dynamic design, we help you take your moves to the next level. With our partnership with the League of Legends EMEA Championship, we’re empowered to stay true to ourselves and make each move a statement.

Official Trophy Presenter  
of the League of Legends EMEA Championship.

Starting in 2024, Kia steps into the spotlight as the Official Presenter of the LEC Trophy. Expect exciting trophy ceremonies at the end of each split and an epic Finals ceremony, brought to you by Kia. It’s our commitment to everyone in the LEC community and esports fans around the world!

Driving the game forward – on the road and in the LEC.

Welcome to the world of the Kia EV3, where the excitement of the LEC meets cutting-edge technology. Follow Medic and Laure as they explore the unexpected surprises this car has to offer. From gaming on the go to iconic moments straight from the world of esports, the EV3 blends style, innovation, and fun.

Ready to level up with Kia?

Laure and Medic put the Kia EV3’s AI to the test with a League of Legends quiz, but when the car’s assistant proves it knows its stuff, the real fun begins.

It's magic!

After a long day, Medic is ready to unwind in his Kia EV3 — but not the way you'd expect. As he unlocks the car and plugs in the V2L cable, something incredible happens.

The "changing lanes" guy.

Hysterics calling out Vedius as the “changing lanes” guy. But just as the clip plays, it suddenly pauses, revealing the Kia EV3’s sleek entertainment system.

Discover the Kia Hextech Chest!

Kia takes its League of Legends journey to the next level with a unique in-game reward! The Kia Hextech Chest is crafted exclusively for the LoL world — your chance to unlock exclusive surprises. Skins, champions, and more. What will you discover?

Want to get your hands on one of the Kia Hextech Chest? Then your chance is now!

Test your speed in the Kia Speed Challenge down below to be able to win. It is as simple as:

1. Click on the button below and you will be sent to the game to play.
2. Register to play
3. Once in the game you must try to click as many cars as possible and avoid the LoL emotes.
4. Score as many points as possible.

In the end, if you are fast enough, you will win a Kia Hextech Chest and will receive it to the registered email address.

Kia EV3. Everything but ordinary.

Experience the perfect blend of innovative design, smart technology and sustainable mobility with the new Kia EV3. Compact, powerful, and packed with intelligent features, the EV3 sets new standards for the electric future. Ready for your next adventure?